China is the biggest growth condoms market in the world

China is the fourth largest condom maker in the world, The first production base is Malaysia and Thailand, and yet its people don’t tend to use it—at least not until recently. China’s condom market will grow by nearly 60% in the next five years, according to Bloomberg, which cites research by Global Industry Analysts.

That could spell big profits for foreign condom makers, particularly the Jissbon and Durex brands. So what’s changing? Talking about sex in public has long been taboo in China socity, so that sex education is seldom taught in schools. Even though a rapidly rising percentage of Chinese youth are having premarital sex, 90% of them know little or nothing about how to contraception, as a 2013 study found. Here’s a look at how they receive information about sex:

So recent years, many foreign brands enter into Chinese market to take a share of the biggest market in the world. Frankly this is also a high competition market full of different brands, you’d better has your own advantage to win others, or you will difficult to survive.

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